ALEXADER WANG – SOUVENIR CAPSULE COLLECTION
SOUVENIR BY TYLER MITCHELL
One day after Alexander Wang launched his Collection 1 runway show, we introduced the Souvenir capsule, a collection dedicated to the signs and symbols that illuminate New York City with Wang custom graphics by Fergus Purcell.
In collaboration with Photographer Tyler Mitchell and Casting Director Arielle Berman, we shot New York’s O.G. talent in the heart of Chinatown. As Content Producer I oversaw the project from concept to execution, working closely with all contributors.